Wiston Capital specializes in fund management, focusing on bitcoin and crypto assets. They offer an actively managed portfolio, the Bitcoin & General Fund Ltd, and provide educational resources through newsletters and events. Their target audience includes institutional investors and those interested in digital assets. The unique selling proposition is their expertise in crypto fund management, led by experienced professionals like Charlie Erith, who transitioned from traditional finance to crypto. Wiston Capital aims to professionalize crypto investment, making it more accessible and understandable for investors[2][3].