World Trade Centre Kuala Lumpur (WTCKL) is a premier convention and exhibition center in Kuala Lumpur, Malaysia. It offers a wide range of services including event hosting, catering, and AV capabilities, catering to both local and international events such as conferences, concerts, and weddings[1][3]. The target audience includes corporate clients, event organizers, and individuals seeking venues for social events[2]. WTCKL's unique selling proposition lies in its extensive experience, flexible event spaces, and strategic location with excellent connectivity[2][3]. The rebranding to WTCKL aims to enhance its global appeal and leverage international partnerships[2].