Wustenrot stambena stedionica d.d. is a Croatian subsidiary of the Austrian Wustenrot Group, specializing in loans and savings products. They offer financial services, particularly focusing on housing loans and savings plans. Their target audience includes individuals and families seeking financial solutions for housing. The company's unique selling proposition is its long-standing presence in Croatia, providing trusted financial services with a strong customer base, known as the "savings family" of over 150,000 clients[1][4]. However, recent developments indicate a strategic exit from the Croatian market by the Wustenrot Group[5].